From childhood, basketball was more than just a game. It was my
life!
How did that show itself?
•• It’s simple, I had nothing else on my mind. A tsunami of excitement would take over me whenever I approached the basketball court. The closer I got, the stronger the feeling of knowing I was about to play became.
As soon as the car wheels stopped, I ran to get inside the court to gain… 10 extra seconds inside. My dream was actually to live right across the street because the 7-minute drive always felt endless to me.
•• I was also overtaken by a strange phenomenon. Sometimes, actually regularly; let’s be honest... daily, I would walk pretending to dribble or pretending to cross over, jump to touch the top of the door, shoot into thin air and imagine making buzzer beaters.
The “problem” is that this hasn’t changed today. This phenomenon is still deeply rooted in me. The difference now is that I do a windmill move in front of the doors because I no longer need to jump to touch the rim.
If the same thing happens to you, please send me an email to talk about it.
You’ve understood, I have always been passionate about basketball. So much so that I dreamed of becoming a professional player.
I admired, even idolized the pro players. It was my “life goal.” I quickly realized that even though I was good enough to play at a decent level, that wouldn’t be enough. But I was convinced I had a place in basketball and something to contribute.
My passion still at its peak, the desire to become a pro then
The question was… how?
During the same period, since I was eating and thinking basketball, I had to find a way to express my passion through clothing.
I wanted everyone to see wherever I went that I was a basketball player, that I knew basketball, both its current events and its history. Clothing was a way to show who I was, to show a side of my personality.
As someone who loved professional players so much, I also wanted to represent my favorite players. I quickly found what I was looking for to go to practice by buying my first jerseys.
Wearing them, I felt like I was possessed. If I wore an Iverson jersey, I had the strong belief that I could cross over better, so I crossed over much more during practice. If I wore a Michael Jordan jersey, I felt like I could jump higher and that no one could block me. The jerseys gave me extra confidence. I felt like I embodied those players, embodied their values, and paid tribute to them by doing “like they did.”
Unfortunately, I couldn’t find a similar way to express my passion and my favorite players off the court, in everyday life.
That was what I missed the most. I couldn’t show every day that I was a basketball player except by wearing sports clothes all the time...
When dressing normally, without even a subtle reference to basketball, I felt like I couldn’t express myself, like I couldn’t show others who I was.
That was the birth of DearBBall!
DearBBall was born from the convergence of a conviction and a need.
•• Florent’s conviction to have his role to play within the basketball world that he loves so much.
How? That’s where his growing need comes in.
•• The need to find clothing that allows him to share his personality, his passion, and represent his favorite players every day, not just during training.
The creation of DearBBall therefore became logical. Why not create the first clothing that lets you express your passion in all situations?!
“Today, I’m happy that DearBBall allows fans and top basketball players to express themselves daily. Wearing DearBBall is no accident. It means being a bearer of basketball culture. It’s a means of expression to show your passion, your personality, and the values that are dear to us.”